Posted in Uncategorised, on 29th March 2010.

After a Sour Start in Social Media, Skittles Gets Sweet Results

Skittles has been anything but skittish toward social media marketing over the last year. The 35-year-old confectionary brand has been…

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Major brands back push to get entire UK population online

Moneysupermarket, McDonald’s and Microsoft are among brands backing Race Online 2012, a scheme headed by the Government’s Digital Inclusion Champion…

Posted in Uncategorised, on 26th March 2010.

Joel Libava opened an account on Twitter in May of 2007. (@FranchiseKing) At first, he really had no idea what…

Posted in Uncategorised, on 25th March 2010.

An ever growing number of companies have begun employing Facebook “fan” pages for customer relationship management (CRM). During the last…

Posted in Uncategorised, on 24th March 2010.

Now that you’ve become situated with Facebook Fan Pages, you need to customize it and direct the flow of the…

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If you haven’t heard of ping.fm before, it’s a nice little service that allows you to add a heap of…

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Reading, learning and applying is fun, so here ere are twenty books that should get you inspired: The Cluetrain Manifesto…

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When it comes to online video marketing, we often assume that the only hope of getting a substantial quantity of…

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Welcome to Alice.com, the open online shopping platform for sundry goods. The business model from Alice.com is particularly interesting. Regarding…

Posted in Uncategorised, on 19th March 2010.

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