Posted in Uncategorised, on 1st March 2010.

Seven Steps to Building a New PPC Campaign

Many of you may have already developed a PPC (define) campaign from scratch, but for those of you who are…

Posted in Uncategorised, on 28th February 2010.

Are Brands Really "On" Twitter?

Are brands doing the right thing when they join Twitter and get involved? It’s a tough question to answer. One…

Posted in Uncategorised, on 27th February 2010.

Here are the people that I recommend you follow in the SCRM space, they are all far smarter than I…

Posted in Uncategorised, on 26th February 2010.

There’s a common misconception in marketing that strategy always emanates from the top down. That companies need to go through…

Posted in Uncategorised, on .

Sony Vaio’s Twitter account has generated over £1m in sales, the technology giant has revealed. Speaking at Marketing Week’s Social…

Posted in Uncategorised, on 25th February 2010.

My recent article on using the 80-20 rule discussed how to use manual link building as a key component of…

Posted in Uncategorised, on .

For the past couple of months, Google has been telling the world that page speed is an increasingly important aspect…

Posted in Uncategorised, on .

You’ll be able to Tweet directly from the Yahoo! homepage. Like Google and Bing, Yahoo! has integrated Twitter into their…

Posted in Uncategorised, on .

I read an interesting article on information age a few days ago which references some new Gartner predictions around Social…

Posted in Uncategorised, on 24th February 2010.

Different forms of media engage consumers in different ways. Social media apps can’t engage the audience in the same way…