It should be pretty clear to anyone who has needed to work closely with modern dynamic sales methods: current shopping systems are just not cutting it. But it still remains to be seen how the next generation of live shopping systems are going to turn out.
Closely calls its live shopping sites “social action pages” and describes their vision as follows:
Millions of businesses have flocked to social media, drawn to the promise of live interactions with their customers and market.
As promising as Facebook and Twitter are to businesses, the tools remain unnatural and awkward.
At Closely, we’re creating intuitive and sensible tools to help businesses engage real-time demand within and beyond these social networks.”
Groupon has given a decisive boost to the live shopping movement. Nice to see services such as Closely are geared towards both Groupon style campaigns as well as other live shopping initiatives.
Warren Knight thanks http://www.optaros.com