partners with Burberry for online fashion show

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LONDON – is partnering with Burberry Prorsum to stream live footage of the designer’s Autumn/Winter 2010 Menswear fashion show in Milan.

Viewers will be able to watch the show in real time on Content will also be streamed simultaneously on on 16 January, at 6pm

The non-commercial partnership will include live show footage followed by further exclusive content from Burberry’s menswear show including specially recorded video messages from Burberry’s chief executive Christopher Bailey, as well as behind the scenes footage featuring face of the brand, face Harry Potter actress Emma Watson. Some content will also be shown on’s ‘Daily News’ and Twitter.

The tie up follows the brand’s partnership with last year, when the site hosted footage of Burberry’s womenswear show.

The Burberry menswear content will also appear on Condé Nast Digital sites in the US, Spain, France, Germany, Italy, China, Russia, India and Taiwan. thanks Brand Republic


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