G-Star’s core design philosophy for 2010 Spring/Summer

 
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As tradition prescribes, the G-Star Fashion Show will be performed several times during the fair days.
G-Star’s core design philosophy has remained unchanged for twenty years; ‘Just the Product.’ This uncompromising approach is underlined in the 2010 Spring/Summer collection to be shown at this year’s BREAD & BUTTER BERLIN fashion show.

Highlights will include: G-Star’s latest re-imagining of a classic design icon – the denim skirt; further development of three dimensional denim architecture – creating new, distinctive jean silhouettes; the expansion of the Correct Line range – bringing sharp, edgy tailoring to the summer wardrobe; the Midnight collection – a range of elegant evening wear and P.T. Army – rugged, military inspired sportswear.

The 2010 Spring/Summer collection – rolling out as off November 2009 – continues the development of G-Star’s traditional approach, further exploring the dynamic fusion between contemporary denim luxury and street level edge.

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