Google Wants Your Profit Margin, Should You Give It To Them?
As paid search marketers, we generate profit by minimizing our cost (CPC) and exposure (keywords) to those that are most…
As paid search marketers, we generate profit by minimizing our cost (CPC) and exposure (keywords) to those that are most…
For the first time in history, the Internet is focusing in on local business in a major way. And Foursquare…
In the last week or so, Domino’s Pizza, Google and Group-Buy start-up SyncFu have all launched social commerce widgets to…
It’s important for a brand to understand their new role as a Publisher. It’s important for a brand to understand…
SyncFu (“We Make Shopping Social”) is a new service for creating group sales campaigns similar to what is seen on…
In preparation for Jacob Morgans talk on social CRM at the New Comm Forum (which I hope you will attend,…
The lists are there monthly, and sometimes even weekly: which search engine has the biggest market share? Without exception, Google…
Do online advertising standards work? Is there a real point to them? The online and interactive advertising industry will have…
Twitter search results for SEO. Very relevant, aren’t they? Last week the new Twitter search “ranking popular tweets on top”…
Social Commerce is the monetisation of Social Media with ecommerce. I have spent the last few years understand Social Media…
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