Relationship building is the key to virtual selling success.

By using sales tech, can help these relationships grow closer than ever, supercharging the ability of sellers to reach a broader, more diverse range of buyers. This is allowing for a much deeper understanding of the needs and wants of each connection and how to approach them effectively.

Suddenly a whole network of available connections is opened up – video calls provide opportunities for different players with more diverse knowledge and expertise to join the sales process, and relationships can be built through micro-moments rather than formalised and intermittent contacts. Unconscious biases are removed, as sales tech automatically allows for a more diverse and inclusive network.

Warren Knight, Award Winning Digital Leader will kick off the afternoon discussion with a short keynote at 13:40 (GMT).