Why Is Social Media So Important To A Brand's Online Presence?

Why Is Social Media So Important To A Brand’s Online Presence?

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Why is Social Media so important to your online presence?

This is a question I get asked on a regular basis, and one which I always answer with the same response.

Because your target customers ARE using Social Media and that’s my answer to “why is Social Media so important”.

What better place to engage with them than where THEY most want to engage?

I have known CEO of EnSpirit; Baiju Solanki for quite some time, and when he asked me to be a guest on The Global Impact Show I was very excited, and then; very nervous.

EnSpirit Global was created to inspire, educate and connect individuals with their entrepreneurial mind-sets to empower them to achieve great things.

We had built a great working relationship throughout 2017, and I included his Entrepreneurial Impact profile visual in the second edition of my book; Think #Digital First.

I was nervous because I was doing something I had never done before, and relying completely on technology.

We held our interview using Facebook Live. And, not just the usual Facebook Live, but a split screen.

We were both live, from different parts of the country talking to each other (and the viewers) about Social Media and Digital Marketing.

It was such a great experience, and one which opened up my eyes to the power of Facebook Live’s split screen feature!

The interview was over an hour long, and is packed full of great information, teachings and of course; a lot of laughter!

Everything we spoke about in this interview can be applied to your business, and I would love to hear your feedback on our advice and conversation to hear what you learnt from our Facebook Live.

If you would like to watch this Facebook Live, you can do so via this link here.


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